Q4 is a crucial time for e‑commerce. Optimize subject lines, sender names, and preheaders to boost email open rates, increase engagement, and stand out this season.

A higher open rate is not only affected by the title of your email. It all starts way before that ‑ from the first interaction with the subscriber. What can you do to ensure a consistently high open rate?

Black Friday is the most anticipated shopping event of the year, offering businesses an incredible opportunity to boost sales. With inboxes overflowing during this period, how can you stand out and ensure your email marketing campaigns are effective? Here are 9 essential tips for using email marketing to drive Black Friday success.

Running a contest on Facebook is a powerful way to engage your audience, boost brand visibility, and increase interaction on your social media posts. A well‑executed contest can attract new customers, generate excitement around your products, and create organic engagement through comments, likes, and shares. Here’s a step‑by-step guide to setting up a Facebook Engagement campaign specifically designed for running contests where participants engage by commenting on posts and tagging friends.

Good deliverability is the cornerstone of successful emailing. The growing popularity of this marketing channel brings with it increasingly stringent demands from postal clients.

The sending domain, the contact database, the content and frequency of mailings ‑ all these factors influence deliverability. How can you guarantee that your mailing results are as good as possible and avoid the spam folder?

Are you looking for the ultimate sales channel for your e‑commerce store? Send SMS!

SMS marketing can be considered the most effective communication channel for an e‑commerce store. With a staggering 98 % average SMS open rate, it does not get better than that. In addition, SMS have about 19 % click‑through rate, therefore, every fifth person receiving the message clicks on the provided link.

Running a contest is a fantastic way to engage your audience, grow your email list, and boost your brand recognition. Here’s how you can create an effective contest for your clients and audience in 2024.

Half a year down the road and you're still putting off things you wanted to have done at the beginning of the year? Now is the time to change that and work on your emailing. To make your job easier, we've put together a handy checklist to inspire you. Make the most of the holidays and jump into the new season ready and at full strength.

Acquiring new customers can be time‑consuming and complicated. But don't despair! With an enticing lead magnet, it will go much faster and easier.

Do you collect leads on your website? How are you doing? Let's take a look at 5 tips on how to improve and streamline the collection of contacts on your website.